The Portuguese Securities Commission (CMVM) published a communication clarifying the regulatory framework that applies when finfluencers disseminate information or commercial communications relating to financial instruments and financial intermediation activities. The note is intended to support full compliance, including by financial intermediaries that use finfluencers in Portugal. The communication sets out key considerations for financial intermediaries when engaging finfluencers and for finfluencers themselves, with a focus on ensuring that published content aligns with applicable legal requirements, particularly those governing financial intermediation activities. The full document is available in Portuguese.