Indonesia's Financial Services Authority holds Indonesia Saving Day and Financial Literacy Month 2025 and reports 263109 new student savings accounts

Indonesia's Financial Services Authority (OJK) published an update on its Indonesia Saving Day and Financial Literacy Month 2025 activities, aimed at embedding saving habits from an early age and scaling financial literacy and inclusion through coordinated outreach with ministries, local governments and the financial services industry. Results under the KEJAR programme, which includes Simpanan Pelajar (SimPel) and children’s savings products, show that nearly 88% of Indonesian students, or 58.32 million, hold savings accounts with total balances of more than IDR 34 trillion. During the Indonesia Saving Day campaign period from 1 July to 10 August 2025, 263,109 new student accounts were opened with IDR 338.6 billion in savings, alongside 4,283 socialisation events involving 334,540 participants; the Bank Goes to School initiative was also cited as having run more than 120,000 activities across more than 101,000 schools nationwide. On financial literacy, OJK reported that Financial Literacy Month ran from May to August 2025 as part of the National Financial Literacy Movement (GENCARKAN), including kick-off events in 81 districts/cities and 19 provinces, 7,293 Financial Literacy Series activities across 415 districts/cities, and 4,225 campaign content pieces reaching more than 100 million viewers. The programme culminated in KEJAR Awards and Financial Literacy Awards recognising banks, schools, local governments and other stakeholders for supporting account opening, outreach and education.