The Egypt Financial Regulatory Authority has launched a nationwide advertising and outreach campaign, in partnership with the Egyptian Insurance Federation and the Policyholders’ Protection Fund, to raise public awareness of insurance and promote insurance inclusion in line with Egypt Vision 2030 and the state’s financial inclusion agenda. Under the slogan “Aman El Awal Mesh Hatbda’ Men El Awal”, the campaign aims to improve public understanding of the role of insurance in managing future risks and protecting savings, individuals and property, while highlighting how to access insurance services and the importance of understanding policyholders’ rights and obligations. Delivery will include a series of activities across Egypt’s governorates using traditional media, digital platforms and in-person events, with participation from all insurance companies that are members of the federation.
Egypt Financial Regulatory Authority 2025-09-30
Egypt Financial Regulatory Authority launches nationwide insurance awareness and inclusion campaign with insurers and the Policyholders’ Protection Fund
The Egypt Financial Regulatory Authority, with the Egyptian Insurance Federation and the Policyholders’ Protection Fund, launched a nationwide campaign to enhance public awareness of insurance and promote inclusion in line with Egypt Vision 2030. The campaign aims to improve understanding of insurance's role in risk management and savings protection, utilizing traditional media, digital platforms, and in-person events across Egypt.