The Dubai Virtual Assets Regulatory Authority (VARA) issued enforcement notices against 19 firms it found to be operating outside its regulatory perimeter, imposing financial penalties for unlicensed virtual asset activities and breaches of VARA’s Marketing Regulations, and publishing a public warning on the risks of engaging with unlicensed operators. Sanctions include cease-and-desist orders and fines ranging from AED 100,000 to AED 600,000, calibrated to the seriousness and scope of the violations. All penalised firms were directed to immediately cease operations and stop any further promotion of unlicensed virtual asset services in or from Dubai, with VARA indicating it will continue proactively identifying and investigating unlicensed activity.