The Central Bank of the Philippines issued an updated memorandum requiring all Bangko Sentral-Supervised Institutions to implement refreshed display and communications measures for the Financial Sector Forum’s Protect Your Money (PYM) campaign, following the campaign’s relaunch on 17 June 2025. Institutions must display the refreshed PYM poster in print or digital form and, where applicable, show the new PYM automated teller machine art card. They must also disseminate PYM-related content through their websites, social media platforms, and other official communications channels, in line with the annexed Guidelines on the Display of PYM Materials. The guidelines specify that printed posters must be placed in clearly visible areas at head offices and across branches and offices and follow a prescribed 16 by 24 inch format, while digital versions may be shown via screens and online platforms using official files from the BSP website. Other campaign materials, including social media reels and posts, SMS advisories, and radio interview content (as applicable), are to be shared through official channels as they become available for download.
Central Bank of the Philippines 2026-02-27
Central Bank of the Philippines updates Protect Your Money campaign requirements for supervised institutions with mandatory poster and ATM displays
The Central Bank of the Philippines has mandated all Bangko Sentral-Supervised Institutions to adopt updated display and communication measures for the Financial Sector Forum's Protect Your Money campaign. Institutions are required to display refreshed PYM materials in both print and digital formats and disseminate related content through official channels, adhering to the specified guidelines.