The Insurance Regulatory and Development Authority of India (IRDAI) held an interaction with insurance CEOs and Appointed Actuaries focused on policyholder protection and orderly industry growth, following the Government of India’s exemption of life and health insurance from goods and services tax (GST). IRDAI advised insurers to ensure the full benefit of the GST relief is passed on to policyholders. Discussions also covered actions to expand insurance penetration beyond urban centres, including deeper outreach to rural populations and the unorganised sector and going beyond rural and social sector obligations. Priorities highlighted included widening coverage of government-sponsored insurance schemes for vulnerable sections, improving service quality with timely and efficient claims settlement, strengthening grievance redressal, and further establishing service standards across market conduct, compliance, risk management, and internal audit. The meeting additionally underscored creating a standing forum at the Life Council to examine court awards and derive learnings to help establish uniform standards in solicitation, underwriting, policy servicing and claims practices.