The Qatar Financial Centre (QFC) marked its 20th anniversary by appointing Mansoor Rashid Al-Khater as Chief Executive Officer and launching a refreshed brand identity alongside a new strategic campaign, Grow with Confidence. Al-Khater set priorities for the coming years that include strengthening Qatar’s position as a global wealth hub, accelerating digital transformation in financial services, and supporting Qatar National Vision 2030 through sustainable, long-term growth. The rebrand is positioned as aligning QFC’s visual and verbal identity with its expanded mandate and the evolving market it serves, while the Grow with Confidence slogan replaces We Mean Business and frames QFC as a longer-term partner for firms beyond initial market entry, anchored in its legal and regulatory framework, competitive tax environment, and operating experience.
Qatar Financial Centre 2026-01-14
Qatar Financial Centre unveils refreshed brand and Grow with Confidence campaign as new CEO sets priorities for a wealth hub and digital transformation
The Qatar Financial Centre appointed Mansoor Rashid Al-Khater as CEO and launched a new strategic campaign, Grow with Confidence, to strengthen Qatar’s position as a global wealth hub and support Qatar National Vision 2030 through sustainable growth. The rebrand aligns QFC’s identity with its expanded mandate and evolving market, emphasizing its legal and regulatory framework and competitive tax environment.