The Hong Kong Monetary Authority has launched its 2026 anti-fraud public education campaign, themed “Unite to Fight Scams”, alongside a new set of animated Year of the Horse stickers, “Horse Butler”, to embed anti-fraud messaging into the Chinese New Year practice of sending electronic red packets (lai-see). The campaign’s first project uses artificial intelligence to produce a new anti-fraud music video framed as a Kung Fu-themed game, featuring HKMA Deputy Chief Executive Arthur Yuen as a character battling the fraudster “Lachachu”, which is portrayed as using shifting identities to steal trust, personal information and money. The “Horse Butler” sticker pack contains 10 animated stickers spanning festive greetings, daily transfers, financial innovation and fraud prevention, and the HKMA encouraged using the Faster Payment System or other e-wallets for lai-see while remaining alert to fraud. The HKMA also warned about scams involving fraudulent Chinese New Year stickers or electronic lai-see containing phishing QR codes or hyperlinks shared via instant messaging apps, and reiterated it does not contact individuals about personal financial matters or direct them to transact or provide sensitive information via SMS or links. A trailer for the music video has been released on HKMA social media platforms, with the full version to follow.

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