The Tanzania Insurance Regulatory Authority published an update on public engagement at the 50th Saba Saba trade fair, saying visitors at the event's peak welcomed the Insurance Village after receiving insurance education and services from more than 40 insurance providers. The update presents the fair presence as a channel for explaining insurance products and connecting members of the public with insurers. In comments cited by the authority, one visitor said the TIRA booth helped broaden his understanding of different types of cover, including life insurance, beyond the limited products he previously knew. Another visitor said she was particularly interested in faith-based Takaful insurance and transport insurance, and had met the relevant company to explore using those products in her business activities. The Insurance Village remains open at the Saba Saba exhibition until the fair officially closes on July 13, 2026.