The Securities and Exchange Board of India launched the “Samajh Se Investing Simple” campaign under Project Jagrook, alongside a university mentoring initiative and an official WhatsApp channel. Introduced during World Investor Week 2026, the campaign aims to help investors understand products and risks, verify investment platforms and payment requests, and make informed decisions while avoiding financial fraud. The Mentoring of University and College Students by Trainers initiative will train and certify nominated faculty, staff and senior students as Partner Trainers to deliver securities market education on campuses. SEBI is working with the Association of Indian Universities to support wider adoption across educational institutions. Its verified WhatsApp channel will provide investor awareness information and resources through an authenticated SEBI account.
Securities and Exchange Board of India launches investor education campaign, student mentoring initiative and official WhatsApp channel
The Securities and Exchange Board of India launched an investor education campaign focused on informed investing, platform verification and fraud prevention. It also introduced a program to certify campus-based trainers and established a verified WhatsApp channel for investor information.