The Financial and Consumer Services Commission of New Brunswick issued an alert warning investors that True North, promoted via the website https://blessadsteam.com/click_api/?_lp=1&_token=uuid_26nmqfg7m9mf_26nmqfg7m9mf67dc4593003865.43505124&aff_sub4=1463880964580433, is not registered to deal or advise in securities in New Brunswick. The Commission noted that the website uses tactics similar to those highlighted in a recent consumer alert to deceive individuals, pointing to recurring schemes. It also cautioned the public not to confuse the unregistered operation with regulated entities that use “True North” in their name, such as True North Mortgage Inc., and encouraged investors to verify registration using the National Registration Search tool.
New Brunswick Financial & Consumer Services Commission 2025-03-24
Financial and Consumer Services Commission of New Brunswick warns investors that True North is not registered to deal or advise in securities
The Financial and Consumer Services Commission of New Brunswick warned that True North, promoted via a specific website, is not registered to deal or advise in securities in the province. The Commission noted deceptive tactics similar to a recent alert and advised against confusing this unregistered entity with regulated firms using "True North" in their name. Investors should verify registration through the National Registration Search tool.