The Central Bank of the UAE, in partnership with the National Financial Wellbeing and Sustainability Initiative Zoud, has launched the second UAE edition of Global Money Week, a national financial awareness campaign running from 11 to 15 May 2026. The initiative is intended to strengthen financial literacy, encourage responsible and sustainable financial behaviour, and equip children and young people with practical skills to make financial decisions, in line with the UAE’s National Financial Inclusion Strategy. The campaign brings together educational institutions, licensed financial institutions, government entities and private sector organisations. Held under the theme Smart Money Talks, it focuses on promoting saving and financial planning, strengthening family financial resilience, encouraging financial dialogue in families and schools, and helping youth understand and use digital financial tools and services safely and responsibly. The Central Bank also linked the programme to the growing use of digital wallets, e-commerce platforms and financial services, while noting that the first UAE edition in 2025 reached more than 150 institutions, including over 100 schools, providing a foundation for a wider next phase.