At the Banking Times Party Committee Congress for the 2025–2030 term, State Bank of Vietnam Deputy Governor Pham Thanh Ha set priorities for strengthening the central bank’s policy communications, with a focus on further digital transformation and greater use of data and artificial intelligence across its media channels. The update highlighted Banking Times’ recent reorganisation under a new operating model, including the merger with Banking Magazine and the transfer of the State Bank of Vietnam’s online portal into the newsroom structure under Decision 286/QD-NHNN. The central bank portal is to be positioned as the central bank’s information and data hub with regular policy updates, while Banking Times’ print and digital outlets are to provide faster and more specialised finance and banking coverage; its journals, including the English-language Banking Insights, are to develop as higher-scientific-content knowledge forums supported by domestic and international advisers. Development of an integrated reading app is also planned, including three AI virtual assistants intended to provide specialised finance and banking support. For implementation, the Deputy Governor set six priority workstreams for the 2025–2030 term, including strengthening governance and oversight and aligning breakthrough initiatives with the Politburo’s four strategic resolutions, with the operational emphasis on a multi-platform media ecosystem and optimisation of data and AI to support policy communications.

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