The China Banking and Insurance Regulatory Commission, together with the People’s Bank of China and the China Securities Regulatory Commission, announced the launch of Financial Education Publicity Week from 15 September and released examples of financial sector “practical measures for the public” initiatives and an annual selection of popular financial education works. The week-long campaign, themed “Protect financial rights and support a better life,” will focus on improving service delivery, standardising marketing and strengthening suitability management, combating illegal intermediaries to safeguard financial order, and preventing telecom fraud to protect property. Activities will be delivered through multiple channels and tailored formats by government bodies, industry associations, financial institutions and media, including explanations of policies and measures supporting consumption and livelihoods and in-person engagement to better understand public needs. During the campaign, financial authorities will also run a “Risk warnings delivered to your doorstep” action, producing plain-language risk alerts, publishing warning cases on illegal and non-compliant conduct, and using community grid-based management and other mechanisms to distribute financial knowledge and anti-fraud guidance to households.