The Securities and Exchange Commission of Pakistan has issued a directive establishing requirements for selling life insurance savings products through technology-based distribution channels, setting out updated onboarding, pricing and investment conditions for digitally distributed products. The framework rationalises customer onboarding requirements, mandates a low charge structure, and requires investments to be made in low-risk instruments. Insurers must offer at least one life insurance savings product via a website or mobile app and also through an independent platform within one year, enabling distribution through channels such as digital banks, telecommunication operators and web aggregators. The directive is issued via S.R.O. 356(1)/2025.